Member Survey Results

Responses Yes Maybe No No Answer % Yes
Questions
Expansion idea good? 49 18 4 1 68%
Participation level?
Time/Labor donation 37 n/a 12 51%
Cash donation 27 n/a 14 38%
gift of equipment, supplies 23 n/a 18 32%
member loan 7 n/a 23 10%
work on loan committee 6 n/a 23 8%
Shopping frequency 1-2 x week 3-5 x week 5+ x week % shop weekly
41 13 9 88%
Avg household spend/week <$50 $50-75 $76-100 $101-125 $126-150 $151+ ???
12 9 14 12 2 11 6
% of shopping at YFC >20% 20-40% 40-60% 60-80% >80%
13 18 10 13 12
If less than 80%, why? Lacking products Pricing Hrs of op Other Lack Prod.
29 22 9 6 40%
Responses
Depts or Services Like a lot It’s OK Don’t want % Like a lot
Deli 43 17 8 60%
Sourp/Salad bar 43 19 5 60%
Fresh baked goods 52 16 3 72%
Coffee bar w/ sitting area 40 20 8 56%
Fresh meat, poultry, seafood 50 15 4 69%
Expanded frozen foods 41 26 4 57%
Expand Nutr supplements 45 20 6 63%
Wine 43 11 16 60%
Gifts/Artisan goods 32 23 14 44%
2 checkout lanes/Express lane 44 20 4 61%
Cust service area 33 28 7 46%
Complimentary vendors 33 26 12 46%
Seasonal Farmer’s market 66 5 0 92%
Highlights
68% of respondents support the expansion
51% of respondents will donate time or labor
38% of respondents will make cash donations
10% of respondents will give a loan
88% of repsondents shop weekly at the co-op
Only 17% of respondents do 80% or more of their shopping at the co-op
19% of respondents (largest group) spend between $76-$100/wk. on groceries
40% of respondents indicated that the co-op lacks products
31% of respondents indicated that pricing influences their shopping at the co-op
The top 3 desired departments/services include: seasonal farmer’s market, fresh baked goods, and fresh meat
The 3 least desired departments/servies include: gifts & artisan goods, customer service area, and complimentary vendors
23% of respondents do not want a wine department (this was the largest “do not want” group)
100% of respondents support a farmer’s market (High demand)- 92% gave it high ratings “like it a lot”

 

Comments are closed.

Login